Marketing Manager EMEA Events (B2B) London £Up to 40000+ 10k Bonuses

  •   Full Time
  •   London

Marketing Manager EMEA Events (B2B)

London

£Up to 40000+ 10k Bonuses

 

My client is an innovative content and community-driven events and publishing business seeking a Marketing Manager for Europe, Middle East & Asia territories that will be responsible for leading and managing all marketing strategy for a portfolio of events to ensure delivery against the business KPIs.

 

Key skills, qualifications and experience

  • Minimum of 18 months of outstanding commercial event marketing
  • 2:1 degree or higher
  • Eloquent communicator both verbally and in writing
  • Experience of autonomous project leadership
  • Hard working and diligent
  • Experience with CRM systems, ideally salesforce, is a plus, as is experience of building email marketing messages in templates

 

Key Responsibilities:

  • Define and implement the overall marketing strategy for a portfolio of events
  • Planning, budgeting and implementing effective event marketing campaigns
  • Drive sponsorship and delegate revenue through all online and offline channels, with a key focus on digital channels
  • Ensure content and campaign plans and activities are fully integrated.
  • Ensuring related websites are fully up to date with the latest content and key messaging is displayed throughout – with an optimal UX
  • Identify data acquisition strategy to grow the existing databases
  • Set up and management of partnership deals with external organisations to ensure maximum exposure at lowest cost to event budget
  • Work closely with the sales function within the business to drive delegate revenue
  • Be innovative and creative with respect to bringing new ideas and methods into practice to increase the effectiveness of the marketing function across both the business and the portfolio
  • Manage budgets and forecasting for the team.
  • Monthly reporting on both channel and behavioural marketing metrics
  • Regularly review campaign analysis to ensure that the target ROI, response rate and CPA are achieved

 

Interested candidates please email CV’s to dan@mediasearchinc.co.uk

Job & Company Detail

Company Industry

Company Size

1 - 9 Employees

Language

,

Job Category

Marketing Roles - All Levels

Applications Accepted Until